Websites and lead generation for local businesses
Gyms, studios, clinics, salons, trades and professional services. We build the website, run the Google and Meta ads, fix the Google listing and get the reviews. You pay nothing until the site is live, and if enquiries have not gone up in 90 days, you get your money back and we keep working for free.
Who we work with
Gyms and fitness studios, physios, dentists and clinics, salons and beauty, trades and home services, real estate, legal and accounting. Different industries, same engine: someone searches, finds you first, and books, calls or walks in.
What we do
A conversion-first site that loads in under two seconds on a phone and makes booking, calling or joining one tap. Copy written for you. Live in 14 days.
Search campaigns on the terms people type when they need you today. Built, tracked and tuned every week.
Facebook and Instagram campaigns for the things people plan rather than panic about: gym memberships, treatments, renovations, courses and consultations.
The listing that wins the map pack, set up properly and kept active, plus a system that turns happy customers into Google reviews every month.
Rank for the suburbs and services that matter without paying for every click.
You will always know what the money did. One page, once a month, in plain English.
Our guarantees
Every dollar you pay us is covered by one of these five written guarantees. If we do not deliver, we are the ones out of pocket.
No deposit. We build the site, you approve it, it goes live, and only then is the build fee invoiced. If you do not approve it, you do not pay for it.
Your site goes live within 14 days of content sign-off. If it does not, you keep the site and the build fee is waived in full.
If at any point in your first 30 days on the growth plan you decide it is not for you, say so and the month is refunded. You keep everything we set up.
We measure your calls and forms for 30 days before launch. If tracked enquiries are not higher after 90 days, we refund every retainer fee paid in that period and keep working at no charge until they are.
Month to month, always. Domain, site, Google listing, ad accounts and tracking number are in your name from day one. Leave whenever you like and take it all with you.
Reply to enquiries and bookings within the day. Send your logo, photos and service list within seven days. Keep the tracking number and listing live for the full 90 days.
Founding client pricing
Founding-client rates for the first businesses we take on. Locked in for as long as you stay.
Prices in AUD, excluding GST. Advertising spend is paid by you directly to Google and Meta. Hosting and third-party subscriptions are separate and itemised up front. Every monthly plan is month to month and covered by the guarantees above.
How it works
We review your site, Google listing and any ads you are running, and send you a short video with what we would change and what it would cost.
Site built, listing fixed, tracking number live. We start measuring your current enquiries so the guarantee has a real baseline.
Site goes live. Google Ads and, where it fits, Meta Ads switch on in your own accounts with conversion tracking from the first click.
Your first one-page report. Then every month: calls, forms, reviews, cost per enquiry, and what we are changing next.
Results
Every client gets a tracking number and a dashboard from day one, so results are numbers you can check, not adjectives. Here is what a report measures.
Every call from the site, the Google listing and each ad channel, counted separately so you know which one paid for itself.
Ad spend divided by the enquiries it produced. The number that tells you whether to spend more or stop.
New reviews, average rating and response rate. The listing with the most recent reviews wins the map pack.
Case studies are published with client permission as they come through the 90-day mark. Ask for a reference call at any time.
Not an automated report. We go through your site, your Google listing and your ads, then record a short video walking through what is costing you enquiries and what we would do first. Yours to keep whether or not you work with us.
Why Margin Digital
I started Margin Digital because I have spent years on the other side of the agency relationship. I have built businesses, spent my own money on advertising, hired agencies, and been let down by more than one of them.
What I learned is that good marketing is not a flashy ROAS figure on a slide. It shows up in the financial health of the business: customer acquisition cost, margin, lifetime value and retention. I understand those numbers because I have had my own money on the line against them, and that is the perspective I bring to every client.
We build high-converting websites, manage Google Ads and run Facebook and Instagram campaigns, but the focus is always bigger than the ads. The job is to help you build a more profitable business. And because we are a lean operation, that comes without the traditional agency price tag.
Questions
The website is $999 once, invoiced when it goes live. Google Ads or Meta Ads management is $499 a month, and both together as Complete Growth is $799 a month. All prices are AUD excluding GST. Ad spend is separate and paid by you directly to Google and Meta; hosting and any third-party subscriptions are itemised up front. There are no hourly rates and no surprise invoices.
Before launch we install a tracking number and measure your calls and form enquiries for 30 days. That is your baseline. If, after 90 days on the growth retainer, your tracked enquiries are not higher than the baseline, we refund every retainer fee paid in that period and keep working at no charge until they are. You keep everything we built. The only conditions are that you answer enquiries within the day, send us your content within seven days, and keep the listing and tracking number live.
No. The foundation is the site, the Google listing and the reviews process, and for many businesses that is enough. Ads are added from month two, only where the numbers justify them, and are paused the moment they stop producing enquiries.
Everything. Domain, website, hosting access, Google Business Profile, Google Ads and Meta accounts, and the tracking number are all in your name from day one. We are added as a manager and removed when you leave.
Yes. Most of the work is remote and the audit is delivered as a video, so we work with service businesses anywhere in Australia. Sydney clients can meet in person.
About an hour: a call to go through your services and areas, your logo and photos, and a list of past customers we can ask for reviews. After that we need you to answer the phone when it rings.
Get started
Submissions go straight to the founder's phone. You will hear back within one business day.